Intel Centrino
Overview
This ad is really cool - Intel partnered with Yahoo! to become one of a handful of sponsors for Yahoo! Maps. It allows a user to type in their zip code and find all Wi-fi hotspots in their area.
Deliverables
- Creative Direction, Art Direction and Ad Unit Design
- Flash Design, Development of Zip Code feature by Chris Volk
Client Goals
- Emphasize the Wi-Fi abilities of the new Centrino chip.
- Illustrate how wireless cuts through the mess of traditional wired internet.
- Allow users to enter zip code and pass that data to the Yahoo! Maps page.
Challenges Overcome
- Communicating within a large group of people, end client Intel, Yahoo!’s and my development subcontractor to get project done on time!

And for heaven's sake don't forget the fried food. Yes - my creative juices are very high in cholesterol - but it fear not - they fuel spry and healthy work!
