Jen Gordon

The folks on the Yahoo! Sunnyvale campus are a lucky bunch. Every month or so I work on posters for various “Distinguished” and “Influential” speakers like Preston Ni. Preston is an expert on body language and the purpose of this poster was to get the message out on his upcoming book talk. It was important to stay within Yahoo! styling guidelines, emphasize the talk title, and get his name out there - here’s what I came up with!

PS - Maybe one day I’ll be “distinguished” or “influential” … ?

Oh my has it been a busy few months w/the Groups folks over at Yahoo! They’ve been sellin’ these things like hotcakes! What is a hotcake…? Dunno - anyway we’ve been very busy working on both Category and Groups pages for internal Yahoo! sponsorships and client-sponsored sites (blah blah blah - get to the good stuff Jen!)

Ok - so we’ve had to establish some kind of template for the pages because I’m a nice person and I don’t like confusing people who use the internets by having a gazillion different designs for the same type of site. That’s just how I roll.

So we’ve come up w/a nice two column layout that accommodates the client’s content and sponsorship needs - check em out!

It’s so fun when you get to mix hobbies with work! When my fabulously talanted copywriter friend and colleague Moria Campbell called me to help her with the “funny” for this Fanta script, I was just giddy.

We had a blast dreaming up the story line for an animation to promotes a new glass Fanta will be selling in retail outlets. Check it out!

launch site

Overview

Boy could I have used one of these when I was starting out! Instead, like most things - I learned the hard way. Fear not young Jedi’s! I decided the pain and suffering of calculating your hourly rate shall be no more! With the help of programmer Brandon Wood, we got this thing calculating up a storm!

Deliverables

• Content Assessment & Inventory
• Information Architecture (sitemap, wireframes, use case scenarios)
• Creative Direction, Art Direction and Website Design
• Web Development & Coding

Overview

launch site

City of Canton was in dire need of a fresh website that delivers up to date information to it’s residents. Their existing site was difficult to update, and therefore not a highly used resource for Canton residents.

Deliverables

• Content Inventory
• Information Architecture (sitemap, wireframes, use case scenarios)
• Creative Direction, Art Direction & Website Design
• Web Development & Coding
• Content Management System Implementation

Client Goals

• To deliver timely information to Canton residents.
• To lessen calls to city hall for information that could be easily accessed online.
• To have a dynamic site that ensured easy updates.
• Allow ease of use for a very wide range of users from a web savvy perspective.
• Achieve a look and feel that communicate Canton’s small town values but progressive growth strategies.

Challenges Overcome

• Communicating effectively within a large organization that has a wide range of ideas regarding content, design & usability.
• Working through the debugging phase by organizing and prioritizing tasks.